102 – Dr Owen Carter – The Psychology of Tobacco Advertising

In this episode, I talk to Dr Owen Carter, Senior Research Fellow at the Centre for Behavioural Research in Cancer Control at Curtin University, on the topic of tobacco advertising.

– What were the techniques used by tobacco companies in their advertising?
– Does tobacco advertising actually affect smokers?
– What is the effect of tobacco advertising on non-smokers?
– What kind of effects have been discovered?
– Have the impacts on children been considered?
– What is being done to combat these psychological effects?
– What studies have been done to help us understand the situation?
– What legislation has been implemented based on these studies?

Featured in today’s episode are the listener of the episode (Nerida L), and letters from faithful fans.

Download MP3 of Ep 102

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One Comment to “102 – Dr Owen Carter – The Psychology of Tobacco Advertising”

  1. Shawn Says:

    I like the old Winston ads featuring “The Flintstones.” Those were simpler times.


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